KlipFolio Brings Spanning Salesforce to the Desktop

AUSTIN, TEXAS and OTTAWA, ONTARIO, CANADA -- Spanning Partners, LLC and Serence Inc. today announced the integration of Spanning Salesforce, the free service that delivers information Salesforce.com via RSS, with the KlipFolio™ RSS Dashboard, the smallest, smartest and most configurable RSS Dashboard on the planet.

"Using the KlipFolio RSS Dashboard, our users have a new and powerful way to track their Salesforce.com data right on the desktop", commented Charlie Wood, Principal at Spanning Partners. "Our RSS feeds contain rich structured data which varies for each organization. KlipFolio is the only RSS dashboard that uses this rich structure to let sales professionals create personalized sales pipeline views."

Ease of use is at the heart of this alerting dashboard. By simply entering Salesforce.com login and password credentials, the Spanning Salesforce Opportunities Klip will present the Salesforce.com user with a real-time view of their own pipeline. The Klip intelligently accomodates the wide variety of custom field configurations that are unique to each Salesforce.com customer.

"Spanning Partners delivers the most important data from Salesforce.com to sales professionals via RSS. KlipFolio's dashboard view makes it easy for them to track their data and receive alerts on the desktop without effort", said Fred Dixon, VP Sales, Serence. "The Spanning Salesforce Klip enables sales professionals to securely sign-in, create filters for their opportunities, and monitor changes to their sales pipeline at a glance."

Availability

The Spanning Salesforce Opportunities Klip is free for trial use by any Salesforce.com Enterprise Edition user and available from KlipFarm.

The Klip requires KlipFolio 3.0 (Beta B or higher). For continued commercial use of KlipFolio, a license is required. Contact Serence for more information.

Serence and Spanning Partners are jointly developing additional Spanning Salesforce Klips that include Unread Leads and Open Cases. For availability information on these, please contact either Spanning Partners or Serence.

About Spanning Partners

Spanning Partners is a privately-held consulting firm specializing in RSS-enabling enterprise applications. The company also operates a variety of enterprise RSS services including Spanning Salesforce, which delivers information from Salesforce.com via secure, personalized feeds. Headquartered in Austin, Texas, Spanning Partners was founded in 2005 by Charlie Wood, who previously served as VP of Enterprise Solutions for RSS software vendor NewsGator Technologies.
Visit Spanning Partners online at http://www.spanningpartners.com/.

About Serence Inc.

Serence Inc. develops and sells information awareness and notification solutions. For the knowledge-based enterprise, KlipFolio is a real-time information awareness tool enhancing both internal and external information monitoring. For online content providers, KlipFolio is a fully customizable marketing vehicle offering detailed metrics and added value to online properties. Founded in 2001, Serence is a privately held company with headquarters in Ottawa, Canada.
Visit Serence at http://www.serence.com.

The news media may reach Serence via e-mail by contacting press@serence.com

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Allan Wille, President & CEO
Serence Inc.
Tel: 613.233.6149
Email: awille@serence.com

Charlie Wood, Principal
Spanning Partners
Tel: 512.217.6551
Email: charlie.wood@spanningpartners.com